Partnering with BITT Animation, we collaborated on a campaign for Spotify and Cabify, starring three of Argentina’s most influential artists: Paulo Londra, María Becerra, and Trueno.

The project kicked off with a detailed storyboard that laid the foundation for the animatic and the overall visual narrative. From there, we developed unique character designs tailored to each artist, exploring different styles and moods while keeping a cohesive visual language across the campaign.

To bring each piece to life, we worked through background design, color palettes, rough animation, in-betweens, cleanup, and the integration of 2D and 3D elements, all coming together in the final compositing stage.

Join us on this musical journey!